Pulse and the Caribbean's leading male modelling star Oraine
Barrett has captured another major assignment, this time as the front
man for Ralph Lauren's Polo Winter Olympic campaign. The worldwide
release of the campaign comes ahead of one of sport's biggest global
events which begins in Vancouver, Canada, later this month.

Charged
with styling the official US 2010 Winter Olympic team, Ralph Lauren
summoned the top Jamaican model to star in his 'Olympic Americana'
campaign. Barrett channels the spirit of the red, white and blue,
courtesy of the All-American mega brand and showcases the smart and
sleek outfits to be worn by Team USA during the games.

Shot by
world-renowned photographer Arnaldo Anaya Lucca, Barrett, who is no
stranger to the iconic Polo brand, takes chief campaign credits,
donning svelte vests, cardigans and tailored slacks bearing the indomitable Polo logo
as well as the trademark Olympic patch. "This was certainly another
great partnership between myself and the Ralph Lauren brand. I thought
the designs
were fantastic and I look forward to continuing our amazing synergy."
said Barrett, "It was definitely a wonderful project and I thoroughly
enjoyed working with the cast and crew".

Solid partnership

And
it has indeed been a solid partnership for both Barrett and Lauren.
Since bursting on the scene in 2004, Barrett has climbed steadily up
the fashion rung with early campaigns for Abercrombie & Fitch, Pepe
Jeans and Liz Claiborne, until catching the attention of fashion
directors at Ralph Lauren. He was primed and then selected as the
worldwide face of Polo, making him the second Caribbean native (after
Tyson Beckford) to hold the honour. The Pulse model has also donned
Lauren's ultra-exclusive Purple Label brand and now his central role in
the official 2010 Olympic Americana campaign buoys his star status even
further.

Positive indication

An athlete
himself in his formative days at Munro College in St Elizabeth,
Jamaica, the Ralph Lauren Winter Olympic campaign heralds a positive
indication of what will be an amazing 2010 for Barrett. His latest
bookings - campaigning for footwear
giants Timberland and eyewear nouveau Pure Metal; exclusive editorials
for the Japanese edition of fashion's foremost authority on style, Vogue, with acclaimed photographer Steven Klein; cover of Brazil's DOM Magazine among other high notes - detail Barrett's unwavering stature and versatility in an ever-changing industry.

Oraine
was discovered through Pulse's Caribbean Model Search in 2004. His
career is littered with many significant campaigns, including Phat
Premium, Pepe Jeans and John Bartlett. There have also been several
illustrious milestones, including his Italian Vogue spread, Arena Homme, ID magazine and a special feature in Interview magazine.

Oraine Barrett (centre) stands tall in Ralph Lauren gear.